Oversee our performance marketing channels, including paid UA (Meta Ads, TikTok Ads, Google Ads, Apple Search Ads, etc.) and CRM (email, push, in-app) * Experience in CRM, organic, and partnership marketing With 3 million learners and a vision to reach many millions more, we are looking for a Head of Marketing to expand our marketing strategy and team. * Oversee our paid partnership marketing (affiliate, , newsletters, podcasts) and PR * Oversee our organic marketing channels (organic search [ASO, SEO], organic social [Instagram, TikTok, LinkedIn, Facebook, YouTube]) * Collaborate with the product team, including product marketing and CRO (Conversion Rate Optimization) operations * 7+ years in digital product marketing, including 3+ years in management * A proven track record in optimizing paid marketing channels at-scale against CAC/ROAS targets
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